Areca Candy
Areca Candy Co. is a Los Angeles–based brand that “explores flavor with intention,” crafting candies that range from the familiar to the unexpected — balancing bold taste and quality.
I worked alongside Areca’s brand designer to build out the visual identity for their social-content — creating social assets and design elements. I helped prepare the brand for its first retail launch by shaping how the brand looked and communicated in digital media, and by supporting workflows connected to that rollout.
Instagram →
CLIENT
Areca Candy Co
Areca Candy Co
DATE
0250201 - Ongoing
0250201 - Ongoing
DURATION
Four Weeks
Four Weeks
SERVICES
Brand + Social Commerce, CPG Marketing Support
Brand + Social Commerce, CPG Marketing Support